H&M Incentive Program

H&M Incentive Program

In order to show our appreciation of our employees, H&M has started an incentive programme for all employees. The programme was initiated in 2011 when Stefan Persson and Family donated approximately 4 million H&M shares with a value of approximately SEK 1 billion (based on the share price on 6 September 2010) to the Swedish foundation Stiftelsen H&M Incentive Program.

The intention is to encourage and acknowledge employees’ long-term involvement and to further strengthen H&M as an attractive employer globally. H&M intends to make annual contributions to the foundation, with an amount equivalent to 10 percent of the increase in dividend in relation to the previous year’s dividend, under normal circumstances. Return on the foundation’s funds is to be evenly distributed to employees over time, regardless of their position or salary level. This means that employees will be able to benefit from H&M’s expected growth in value in the same manner as a shareholders.

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